Strategic Management: Concepts ISE

CANADIAN COMPANION CONNECT Offers a Canadian perspective into strategy application, new Canadian cases are assignable within Connect corresponding with each chapter. These cases have been authored by Marc Boivin from University of Calgary, and are accompanied by auto-graded questions, discussion questions, and teaching notes.

NEW CHAPTER Chapter 5 has an entirely new focus by framing the discussion of competitive advantage in light of the shift towards creating shared value for all stakeholders, reflected in the new chapter title Shared Value and Competitive Advantage

WHITEBOARD VIDEO CASES: These brief, contemporary, and engaging videos offer dynamic, student-centered introductions, illustrations, and animations that guide students through challenging concepts with assignable assessment questions.

VIDEO CASES: These videos, which showcase real-world executive and managerial perspectives, allow students to practice critical thinking on topical information that is relevant to themselves and their future careers.

STRONG EMPHASIS ON DIVERSITY, EQUITY, AND INCLUSION (DEI) by featuring a wide range of strategic leaders from different backgrounds and fields, not just in business but also in entertainment, professional sports, and so forth.

NEW CHAPTER CASES "Facebook becomes Meta" (Chapter 2) "Patagonia: A Pioneer in Creating Shared Value" (Chapter 5)"

NEW CASES Eight Mini Cases (3/4 NEW out of 12), featuring successes and failures. Companies featured in the new Mini Cases: Dr. Dre (Beats Electronics), Microsoft, Purdue Pharma, Robinhood, Tiffany and LVMH, Tinder and Bumble, Tom's Shoes, and Warby Parker. All other Mini Cases are revised and updated. One Mini Case per chapter, tightly integrated with learning objectives. Detailed and high-quality teaching notes are available in the Connect Library. Two new full-length Cases: Rivian and Peloton All other cases, including the most popular ones, such as Apple, Best Buy, Disney, McDonald's, Nike, Starbucks, and Tesla, are revised and updated.

New Connect Interface. Featuring significant improvements to instructor workflows in Connect, with new features designed to make course management easier:

• NEW! Add Co-Instructors to a Section. Instructors can easily add additional instructors to any section.
• Updated Section Dashboard. The redesigned section dashboard surfaces important information about student performance and assignments without additional clicks.
• NEW! Optimized for Mobile and More Accessibility. Automatic resizing of screen for tablets and smart phones. New pages are screen reader compatible, keyboard navigable, and have up to 400% magnification.
• NEW! Assignments Tab. Provides a clean interface with the ability to view important assignment information without additional clicks. Quickly view information such as assignment types, proctored assignments, and assignments that require manual grading.

BALANCED MIX OF CLASSIC AND CONTEMPORARY STRATEGY CONTENT Rothaermel covers material that has withstood the test of time, such as the resource-based view and Porter's five forces model, balanced with contemporary topics such as managing the strategy process, strategic leadership, competitive advantage, innovation and strategic entrepreneurship. Rothaermel draws from such leading academic journals as Strategic Management Journal, Academy of Management Journal/Review, Journal of Management, and more.

UNIQUE AFI FRAMEWORK MODEL The "Analysis, Formulation, Implementation" framework helps students understand "What is important?" and "Why it is important?". Students become a strategic leader that need to Analyze (A), Formulate (F), and Implement(I) their strategy to gain and sustain a competitive advantage for their organizations.

TIGHT CONTENT AND CASE LINKAGE Unlike other strategic management texts that often outsource cases, all of the Chapter Cases and Strategy Highlights (which appear in each of the 12 chapters) Mini Cases (which appear in Part 4 of the book), as well as the full-length Cases (available in Connect) and their accompanying Case Teaching Notes have been authored (or co-authored) by Frank Rothaermel himself. This level of dedication and quality control ensures that chapter content and cases use one voice and are closely interconnected. Rothaermel's cases are approved and distributed by Harvard Business School as well.

DIRECT APPLICATION OF STRATEGY TO CAREER AND LIVES Strategic Management prepares students for the dynamism they will face as managers in the 21st century. Popular and successful features carried over from prior editions include: "Strategy Highlight Boxes" - Boxes that apply a specific concept to a specific company; each box is brief enough to appeal to students, yet long enough to offer valuable insights; "myStrategy Modules" -End-of-chapter activities that show students how strategy directly applies to their careers and lives.

COMPETITIVE STRATEGY SIMULATIONS McGraw Hill has a partnership with Business Strategy Game and GLO-BUS simulation that can be used with the Rothaermel textbook. BSG: Students run athletic footwear companies that produce and market both branded and private-label footwear and compete head-to-head for global market leadership.Glo-Bus: Students operate companies that design, assemble, and market wearable video cameras and sophisticated camera-equipped drones.